Kanye West Wants To Help You Be Just Like him

Back in February it was announced that Kanye West signed on as the new face of Absolut Vodka alongside Common and Just Blaze.

The campaign is billed as “In An Absolut World” and features the three rappers sharing their “visions and testimonials” of their lives in the Absolut World.

Kanye West has since taken the campaign a bit farther and has developed a new fake drug that can ‘help fans be more like him.’

West promotes the new tablet hoax in a spoof liquor commercial. (See below)

Kanye appears in the online viral ad for Absolut Vodka - made with the co-operation of the firm - pushing fake dissolvable pills he calls ‘Be Kanye Tablets.’

In the ad, West asks the audience, “How many times have you told yourself, ‘I feel famous and powerful on the inside, but nobody sees it that way on the outside’?”

The pills, he promises, will “unleash the superstar inside you.”

The whole advertisment is like an infomercial gone bad which directs your attention to the website: BeKanyeNow.com which has a countdown clock (approx 3 days left) that is likely to explain the campaign in full. One of the quotes on there says:

“After I discovered Be KANYE tablets it was nothing but smiles.”

MmmHmmm

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